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Where have the volunteers gone?

Posted on November 23, 2009November 22, 2009 by Jason McNeal

When asked to describe their work, many Major Gift Officers will respond something like, “to identify, cultivate, solicit, and steward major gift prospects.”   This perception of the MGO job description has become commonplace and I wish it wasn’t so. Why?  Primarily because the answer suggests that the MGO is the one who should be…

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Owners and Renters

Posted on November 19, 2009November 19, 2009 by Jason McNeal

If you want your organization to thrive, you must understand the differences between owners and renters. Owners see a future filled with upgrades, enhancements, and advancements. They envision the organization growing, quality improving, and more constituents being served.  They see opportunities for more value to be added because they receive an intrinsic return.  They are…

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Distinction vs. Distinctiveness

Posted on November 18, 2009 by Jason McNeal

Most organizations claim to have either distinctions or distinctiveness (or both).  Most have neither. A distinction is some aspect of the organization – typically a program or service – which has received special recognition.  The recognition usually highlights quality and is proffered by an unbiased third party.  Winning a national award for excellence for your…

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Pushing the Elevator Button. . .Twice

Posted on November 16, 2009November 15, 2009 by Jason McNeal

This past week I found myself standing in the lobby of a hotel and, having lit the elevator button with an initial push, decided that I needed to push the button again. . .and again.  As I became aware of my rather foolish actions I smiled – did I really believe that pushing the elevator…

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Part IV – Measuring Success The Buffett Way

Posted on November 12, 2009 by Jason McNeal

This is the fourth and final entry in a series designed to question how development professionals (and others such as CEOs and Boards) should evaluate development effectiveness. If Warren Buffett were to assess the effectiveness of our development programs, what measures might he use? Below is my final answer to this question.  My first answer…

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Part III – Measuring Success The Buffett Way

Posted on November 11, 2009November 11, 2009 by Jason McNeal

As promised in an earlier blog on Warren Buffett, this is the third entry in a series designed to question how development professionals (and others such as CEOs and Boards) should evaluate development effectiveness. If Warren Buffett were to assess the effectiveness of our development programs, what measures might he use? Below is my third answer…

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Part II – Measuring Success The Buffett Way

Posted on November 9, 2009November 8, 2009 by Jason McNeal

As promised in an earlier blog on Warren Buffett, this is the second entry in a series designed to question how development professionals (and others such as CEOs and Boards) should evaluate development effectiveness. Warren Buffett uses a specific set of principles to evaluate successful businesses.  Can the investment methodology of the world’s greatest investor inform…

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Part I: Measuring Success – The Buffett Way

Posted on November 6, 2009November 8, 2009 by Jason McNeal

As promised in an earlier blog on Warren Buffett, this entry is the first in a series designed to question how development professionals (and others such as CEOs and Boards) should evaluate development effectiveness. Warren Buffett knows a thing or two about valuing (and investing in) successful enterprises.  Given his incomparable ability to evaluate good…

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The Most Important Qualities Your Next Consultant Should Have

Posted on November 4, 2009November 3, 2009 by Jason McNeal

Development consultants can be helpful.  Not all, certainly.  But quality development consultants can add great value to your organization. There are times when organizations are more apt to think about engaging a consultant: to assess campaign readiness, to implement a campaign, or to conduct an audit are a few examples. And when an organization decides…

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For What Do You Want To Be Known?

Posted on November 2, 2009November 1, 2009 by Jason McNeal

This is the question I see educational, healthcare, and non-profit organizations struggle with the most.  It is also one of the most important. Why is answering this question important?  Three important reasons: First, answering this question focuses organizational energy, strategy, tactics, and activity.  From planning to marketing to budgeting, all strategic and tactical decisions should…

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