Steve Jobs, the former CEO and co-founder of Apple Inc., is quoted to have said, “Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves.” I’ve reflected on this counterbalance to “the customer is always right” perspective for years. I can recall, for […]
Browsing the archives for the Financial Aid category
28 Sep 20
27 May 19
Amid all of the publicity regarding Robert F. Smith’s announcement to repay the student loan balances for each of the Morehouse College graduates a Sunday ago, there is a key lesson to ferret out, if advancement and nonprofit leaders are willing to look (and listen) closely. Yes, the gift is wonderful and should be applauded. […]
2 Comments Posted in Advancement, Development, Financial Aid, Fundraising, Leadership, Uncategorized
14 Oct 10
Annual Funds are successful prior to the start of the fiscal year. Campaign goals are achieved before they are announced. Tomorrow’s planned gifts were solidified years ago. Our successes today depend on how mature our development program was yesterday. The more mature our programs, the more optimistic we can be regarding success today and […]
0 Comments Posted in Financial Aid, Fundraising
