Recently, I was talking with a higher education president about fundraising truisms – those claims that are obvious but are regularly worth repeating as a reminder.
Here are my Top 5 Fundraising Truisms (in no particular order):
- If you want money, ask for advice. If you want advice, ask for money.
- People give to people.
- No one ever listened themselves out of a gift (credit: Jerry Panas).
- The number 1 reason people don’t give is because they weren’t asked.
- People give when they believe you have needs. People invest when they believe you meet needs.
Have a great Halloween all!
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