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Tag: performance metrics

“How Many?” versus “How Deeply?”

Posted on September 11, 2016 by Jason McNeal

For many institutions, the concept of “advancement performance metrics” can be boiled down to a collection of quantifiable goals that represent some number more than last year’s.  For instance, you may have a metric for an increased number of $1,000 donors.  Or, you may have a metric for an increased number of “moves,” or “visits”…

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Do Dollars Matter?

Posted on March 4, 2011 by Jason McNeal

Recently at a CASE conference, I heard a presentation in which the following statement about performance metrics for MGOs was made: If you create and track MGO metrics for visits, moves, and proposals (asks), you don’t need a metric for dollars raised.  The gift income will be a natural consequence of the activity of the…

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Performance Metrics – Webcast Opportunity

Posted on September 28, 2010 by Jason McNeal

If you are interested in learning more about how to implement performance metrics well, I’ll be giving my take in an upcoming webcast sponsored by ALDE – the Association of Lutheran Development Executives.  Here are the specifics: Date:  Thursday, October 28, 2010 Time:  3:00 – 4:30pm Central Site Fee:  $75 – you can’t beat this…

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Going Quant While Staying Quaint

Posted on December 21, 2009December 20, 2009 by Jason McNeal

I have written and presented on the use of quantifiable performance measurements in the development profession for a number of years.   Having a thoughtfully-crafted set of quantifiable performance measurements is a simple, straightforward, and powerful way to encourage, assess, and reward effectiveness.  In general, most development professionals who care about their craft want to…

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The Foundations of Performance Metrics

Posted on September 9, 2009September 8, 2009 by Jason McNeal

Recently, I gave a presentation to a diverse group of educational, healthcare, and non-profit executives on performance metrics for development officers. For years I have helped leaders and teams create and implement performance metrics so I know in each audience there are a small percentage who can be turned off by the topic.  My sense…

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