Does your institution care more about its donors or their gifts? Before you answer, let me ask the same question in a more practical, perhaps more helpful way. After you receive the gift, how long does it take, on average, for your institution to thank and extend a gift receipt to a donor? In the […]
Browsing the archives for the Donor relations tag
19 Sep 10
24 Feb 10
Below is a recreation of a honest-to-goodness telephone call I had with an alum donor – we’ll call him Mr. Smith – some years ago: Mr. Smith: Hi Jason, I’d like to establish a named endowment. Me: Great! Tell me a bit about what you’re thinking. Mr. Smith: I’d like it to go to scholarships […]
