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Tag: Brand Identity

Creating Your Philanthropic Brand Identity

Posted on December 2, 2009December 1, 2009 by Jason McNeal

Brand identity, or how you would like others to view your brand, is a key component of creating a successful enterprise.  For those of us in the educational, healthcare, and non-profit sectors, we should regularly be asking ourselves, “How do we want constituents to describe our organization?” However, when we ask such a broad question,…

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