Giving is Good
If you are not asking your constituents what channels they wish to receive different types of communications, you are wasting a ton of time, financial resources, and energy. If you are not asking your major gift donors when they might be open to discussing their next significant investment in your mission before inviting them to…
We know that the more biological diversity (at the species level, the genetic level, and ecological level), the more natural sustainability and productivity for all life forms. We know that the more investment diversity in our retirement accounts, the more opportunity for higher returns with less risk. We know that the more gender diversity on…
When it comes right down to it, you are, at heart and in practice, an educator. You educate donors regarding the needs of those you serve and how your institution can better fulfill those needs with the help of their support. You educate new donors or “not yet” donor prospects on why their consistent, year-in-year-out…
Our family dog, Mamie, a shepherd-mixed rescue, loves chasing squirrels. It’s her natural instinct – her prey drive. If she sees a squirrel outside, she is immediately ready to hunt. She has learned to relate the animal with the word, “squirrel,” and, so, if you so much as whisper the word to her, she’s ready…
There is a characteristic that most financially successful people share: They make money while they sleep. This characteristic refers to the fact that financially successful folks have figured out a way to extend their ability to make money beyond their own efforts. They have saved and invested their capital in ways that earns them…
In his thoroughly-researched 2018 book, Endure: Mind, Body, and the Curiously Elastic Limits of Human Performance, “running science geek,” Alex Hutchinson, makes a compelling and fascinating argument. Gathering together decades of research from various fields, he argues that the limits of human endurance in activities such as running, cycling, swimming, hiking, etc., can only be…
Donor engagement will be different for a long while – perhaps forever – even after a vaccine for COVID-19 is in place and distributed widely. The ways in which we engage or involve donors will change because of the reduction of in-person opportunities, events, and activities. Additionally, a change in our approach to donor engagement…
Supermarkets price milk and eggs (and turkeys during Thanksgiving) below, at, or just above their cost. These items (and others) are called “loss leaders” or “leader priced items.” Every time you buy milk or eggs, your local supermarket is, most likely, losing money on that transaction. If one were to analyze a supermarket’s value by…
Our culture is laced with references to both going backward and forward in time. “Monday-morning quarterbacking,” and “hindsight is 20/20,” are two examples of spending time looking backward. Similarly, “looking into my crystal ball,” or “just around the corner” are idiomatic phrases of focusing on looking forward in time. While we can’t physically go backward…
It’s easy to critique. It’s more difficult to create. It can feel less burdensome to evaluate. And far more arduous to produce. It can seem safer to be the respondent. And more vulnerable to be the proposer. But being the creator, the producer, the proposer, is a role the very best advancement leaders are willing…