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Category: Fundraising

The Urban Legends of Fundraising – Part II of III

Posted on August 25, 2009August 30, 2009 by Jason McNeal

Urban legend – An urban legend, urban myth, or urban tale is a form of modern folklore consisting of stories thought to be factual by those circulating them. (Wikipedia) In part II of our three-part series, I am focusing on the “It’s All About The Ask” Urban Legend. Specifically, this Urban Legend purports that fundraisers…

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The Urban Legends of Fundraising – Part I of III

Posted on August 23, 2009August 30, 2009 by Jason McNeal

Urban legend – An urban legend, urban myth, or urban tale is a form of modern folklore consisting of stories thought to be factual by those circulating them. (Wikipedia) This week, my aim is to debunk a few urban legends regarding fundraising. These are examples of “conventional wisdom” that, over the years, I’ve heard repeated often by otherwise…

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Coming to a university near you: Micro-donations

Posted on August 12, 2009August 30, 2009 by Jason McNeal

So, here’s the micro-donation concept in action – alumni and other fans at a college football game would “compete” with each other by texting their small gift commitments in support of their respective schools. Two questions immediately come to mind: Is this giving repeatable?  We know from recent research that donors who make gifts online are…

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How will you perform under pressure?

Posted on August 10, 2009August 9, 2009 by Jason McNeal

Ever notice that some people perform well under pressure while others seem to wilt? As the chart above suggests, we typically need some level of anxiousness in order to care enough to perform. But at some point the level of anxiousness becomes debiliating causing a drop-off in performance. But at what point does this happen?…

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What losing luggage can teach us about donor communications

Posted on August 8, 2009August 8, 2009 by Jason McNeal

Recently, I had a frustrating experience – my luggage was mistakingly taken by a fellow air traveler. As I travel often, I always check my baggage planeside. And so, on one trip I got off the plane, waited for my luggage to be brought up the jetway and after a few minutes, left empty handed….

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What leadership and development have in common

Posted on August 4, 2009August 5, 2009 by Jason McNeal

Today it is clear that organizational success hinges in large measure on leadership quality.  For instance, we know from our friends in the for-profit sector that employee morale, successful work teams, and peak workplace performance are all connected to effective leadership.  And, of course the overarching theme of Jim Collins’ “Good to Great” work was…

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