Browsing the archives for the Donor Loyalty tag

The Importance of Donor Loyalty

Most non-profits have established their development programs to focus on donor capacity.  For instance, most organizations have giving societies based on gift amount.  Give a $1,000 last year and you are a member of the “Chairman’s Circle.” Few non-profits, though, put a focus on donor loyalty – or recognizing those donors who give consistently regardless […]

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